TECHNOLOGY
Mattel taps into social media craze with Puppy Tweets
The high-tech toy will post one of 500 canned tweets to a dog's Twitter page after it's triggered by a sound and motion sensor worn on the animal's collar.
Dog owners are provided with a USB receiver that they connect to their computer. They then download the toy's software online and create a Twitter account for their dog. When the dog moves or barks, a signal is sent from its Puppy Tweets tag to the receiver, which updates the dog's Twitter page. (Mattel / February 4, 2010) |
Twitter Inc. has gone to the dogs.
Tapping into the social media craze, toy giant Mattel Inc. is preparing to release Puppy Tweets, a high-tech toy that will allow dogs to publicize their everyday activities on Twitter via a sound and motion sensor.
Attached to a dog's collar, the plastic tag randomly generates one of 500 canned tweets when it detects barking or movement and automatically posts an update to Fido's own Twitter page.
Tapping into the social media craze, toy giant Mattel Inc. is preparing to release Puppy Tweets, a high-tech toy that will allow dogs to publicize their everyday activities on Twitter via a sound and motion sensor.
Attached to a dog's collar, the plastic tag randomly generates one of 500 canned tweets when it detects barking or movement and automatically posts an update to Fido's own Twitter page.
This is sooo LA...
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